Buying shoes should be simple. But anyone who's ever ordered two sizes — just to be safe — knows: it's not. That's why we built GetSize: to solve the shoe sizing problem once and for all.
Why Shoe Sizing Is a Mess
In theory, sizing systems like EU, US, or UK should make things predictable. In reality, they don't:
- A US 9 in one brand can fit like a US 10 in another
- Two shoes with the same size label can differ by half a centimeter or more
- Leather stretches, mesh doesn't, and winter boots aren't sneakers
- Some brands "run small," others "run big," and some do both — depending on the model
And what about width, arch shape, toe box, materials or intended use? You can’t judge great fit by just one number.
The Cost of the Guessing Game
For customers:
- Returns
- Wasted time
- Disappointment
For brands and retailers:
- Return rates over 40% in some markets
- Lost sales from hesitant shoppers
- Increased logistics and environmental impact
GetSize: A Smarter Way
Instead of trying to force-fit people into arbitrary size systems, GetSize flips the model. We start with what actually works: The shoes you already own — and how they fit.
By logging your current pairs, we build a personalized profile that helps you find new shoes that fit you. Not just your foot length, but your fit preferences, shape, and history.
It's collaborative. It's data-driven. And it works better the more people use it.
The Bigger Picture
Did you know that 25-30% of all shoes bought online are returned?
And half of those returns are size related.
It's not just a headache for you; it's a problem that affects everyone. Every return means more wasted time, more CO2 emissions, and more disappointment.